Instead of having it on all the time, turn your camera on for your bio slide and during the Q&A, for example, to create a more personable experience. That inset camera video creates an additional point of interest on the screen, leaving attendees not quite sure whether to look at your slides or at you.
Be thoughtful about turning on your camera If you're flying solo, then consider setting the expectation that you'll address all questions at the end. Because of that, it's always wise for a co-host who's not controlling the slides to be responsible for watching the chat and responding to questions. Instead of using your mouse, use your keyboard's arrow keys to advance your slides.Īlso, be aware that attendees can often see your mouse cursor move around while you're navigating the chat and other parts of the control panel.
Moving your mouse cursor around can be distracting. As much as possible, you want the content people are seeing to be in sync with the topic that you're talking about at that moment. So, use your slide count and animation to pace out your content. If you give webinar attendees the opportunity to read ahead of the point you're making, they'll do it-and stop listening to what you're saying. Keep attendees focused on what you're saying As a result, I can rarely fit more than 40 words on a slide, which reinforces good slide design. To create an easy viewing experience for those audiences, I generally use font sizes between 30 and 50 points. But what about people watching on their phones? What about screenshots that people share on social? What about clips you share on social? What about people watching the webinar recording on the embedded video on your blog? People viewing your webinar using desktop monitors in full-screen mode is the best-case scenario. Design slides for smaller screens and modals But that 30-slide deck is typically going to be better, because having less content on each slide makes those slides easier to follow and understand.Ī telltale sign that you need to break up a slide is that it has multiple columns of text or multiple examples on it. What's the difference between a half-hour webinar with 10 slides and that same half-hour webinar with 30 slides? Focus on viewing experience, not slide count Meeting those expectations is a challenge because there are so many ways-big and small-to mess up.īased on the 100+ webinars I've given and the hundreds more I've attended, here are my tips for improving the webinar experience. And as the number of webinars has risen, so too have people's expectations. The pandemic has shut down live conferences for the better part of two years, so B2B marketers have leaned hard on virtual events. Sign in or sign up to access this feature!
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